Ours Is the Fury

Ours Is the Fury is the heraldic motto of House Baratheon, one of the Great Houses of the Seven Kingdoms. The words are recorded in the appendix of A Dance with Dragons, where the Baratheon entry states: "The Baratheon sigil is a crowned stag, black, on a golden field. Their words are Ours Is the Fury." The motto encapsulates the Baratheon character—direct, prideful, and reliant on overwhelming force rather than subtlety or diplomacy. It stands in contrast to the more measured or aspirational words of other Great Houses, such as House Stark's "Winter Is Coming" or House Tully's "Family, Duty, Honor." The phrase is never spoken in dialogue within the novel, but its presence in the formal appendix establishes it as the defining verbal emblem of the Baratheon line, a family whose history is marked by rebellion, conquest, and a refusal to bend. The words reflect the stormy, combative nature of the Baratheon lords, from the founder Orys Baratheon to the brothers Robert, Stannis, and Renly, each of whom claimed the Iron Throne through force of arms. "Ours Is the Fury" thus serves as both a battle cry and a declaration of identity, asserting that the Baratheons meet their enemies with unrestrained might and expect the same in return.